Part 4 of 4
In the first 3 articles of this series, we talked about articulating your story, defining your vision and getting real about what stands in the way of your vision. And let’s be honest, the third step was absolutely the hardest.
It takes some emotional digging and a bit of hard reflection to be boldly honest about what stands in your way. But defining that – magic! Because now, you can focus your energy on moving towards the vision, by tackling your obstacles.
Strategy sets the direction for moving towards something.
Step 4 in the Personal Strategy process is defining your strategies
Strategy is more process than goal, in that is sets the direction for moving ‘towards’ something, allowing one to discover the real nature of the path along the way. Without the strategic framework of directions, action can be scattered and piecemeal.
Strategies need to be aimed at your obstacles, rather than your vision. Too many plans fail because the strategies aim for the vision and fail to address the barriers. Focusing on the obstacles keep strategies related to the real things that are blocking your vision. The movement of an obstacle unlocks elements of your vision.
In the case of the person who is afraid of rejection and therefore selling their services, a strategy that they may consider (to move towards vision of being a ‘go to’ consultant) is to find speaking engagements, or partner with someone else so that less direct selling is needed. Another strategy may be to take a Dale Carnegie course, or a Selling Skills course in order to build skill to overcome the fear of selling.
Not every strategy is bold and new.
Often, strategies point to a new behaviour or attitude or activity. It’s important to recognize that in times of transition, some things that you are already doing need to be protected to support the more venturesome strategies.
Let’s get started on your personal strategy.